- Collaborate – Connect with pages in related industries and cross promote your pages.
- Invite – Invite your followers to subscribe to your email list. Offer them something they think will benefit them, like a how to ebook in exchange for their email address.
- Be Active – Liking pages with similar audiences and commenting while adding value increases interest in your own page.
- Share – Share content from other business pages from your personal Facebook account.
- Offers – Offer coupons and discounts that are only for your Facebook followers and not offered in newsletters or on your website to reward loyal fans.
- Run Contests – Contests are a fun way to build your followers and engagement. Run a photo contest and encourage your fans to post a pic of them using your product.
- Advertising – A Facebook ad can do wonders for your business. Try targeting specific prospects using Facebook demographics. Monitor your engagement and split test daily.